商业|H7095 Business and Project Management Coursework Brief

Assessment Brief 2023/24
Please make sure you carefully read and understand the question or task. If you have
unanswered questions, please post these on the course Moodle Discussion Forum, and we’ll
respond.
1. Question
Write an economic evaluation of a Covid-19 intervention in your chosen area, region,
or country.
Further Instructions:
Governments across the world, at local, regional, and national levels, have taken various
non-pharmaceutical interventions (NPIs) in response to the spread of Covid-19 since its
global outbreak in 2020, ranging from stringent measures such as lockdowns, to less strict
options such as contact tracing, case isolation, or social distancing. For an area, region, or
country of your choice (e.g. Glasgow University, Glasgow City, Australia, Scotland, UK,
China, Sweden), describe one main form of its Covid-19 NPIs, and write an economic
evaluation of this NPI. Your essay should review existing evaluations of similar interventions
and reach a conclusion based on your own analysis.
In writing the economic evaluation, your analysis should include: the type of your economic
evaluation (cost-effectiveness analysis, cost-utility analysis, or cost-benefit analysis), the
evaluated intervention (is it lockdown, social distancing, or something else ) and comparator
(the alternative NPI against which you are comparing the evaluated intervention), data on
costs and outcomes that are or should be collected and analysed, and the limitations of
economic evaluation in this context.
With the costs and outcomes of the invention and your chosen comparator, since they relate
to many aspects of health care and society, it’s unlikely that you can cover all possible costs
and outcomes. Rather, you should demonstrate emphasis and focus on the important ones.
It is also possible that you won’t be able to find all the data you need, in which case you can
detail what data should be collected for your analysis.
2. Assessment Rubric/Criteria
Excellent Very good Good or
satisfactory
Weak or poor
Structure
and
formatting
All required elements of the
economic evaluation essay
are present and completed
All required elements of
the economic
evaluation essay
Many required
elements of the
economic evaluation
Key elements of the
economic evaluation
to a high standard. The
document is presented in a
clear structure, using
informative headings and
figures/tables where
appropriate.
are present and
completed to a good
standard. Attention to
the presentation is
given, but not executed
to the highest
standard.
essay are not present,
but the essay is
completed to a
satisfactory
standard. Little
attention to the
presentation is given.
are not provided
and/or
presented with errors
evident.
Overall presentation
of the
document is not to a
professional
standard.
Sources and
evidence
Uses sources to support,
extend, and inform, but not
substitute for writer’s own
development of ideas.
Skilfully combines material
from a variety of sources.
Always conforms to
Harvard reference style.
Uses sources to
support, extend, and
inform the writer’s own
development of ideas.
Appropriately uses
citations but may not
always conform to
Harvard reference
style.
Uses relevant sources
but substitutes them for
the writer’s own ideas.
Quotations and
paraphrases may be
too long and/or
inconsistently
referenced.
Fails to use sources
and/or overuses
quotations or
paraphrasing and/or
uses source material
without
acknowledgement.
Analysis Organizes and synthesizes
evidence to reveal
insightful patterns,
differences, or similarities
related to focus.
Organizes evidence to
reveal important
patterns, differences, or
similarities related to
focus.
Organizes evidence,
but the organization is
not effective in
revealing important
patterns, differences,
or similarities.
Lists evidence, but it
is not organized
and/or is unrelated to
focus.
Argument Substantial, logical, and
concrete development of
ideas. Assumptions are
made explicit. Details are
germane, original, and
convincingly interpreted.
Offers solid but less
original reasoning.
Assumptions are not
always recognized or
made explicit. Contains
some appropriate
details or examples.
Offers some support
that may be dubious,
too broad, or
superficial. Details are
too general, not
interpreted, irrelevant
to thesis, or
inappropriately
repetitive.
Offers simplistic,
undeveloped, or
cryptic support for
ideas; inappropriate
or off-topic
generalizations; faulty
assumptions; and/or
errors of fact.
Content and
knowledge
Highly detailed knowledge
and understanding of
material, concepts, and
theories for this level of
study. Awareness of the
ambiguities and limitations
of knowledge.
Good, consistent
knowledge and
understanding of the
material, main
concepts, and key
theories at this level.
Broadly accurate
knowledge and
understanding of the
material, with some
gaps. Some elements
missing and flaws
evident.
Major gaps in
knowledge and
understanding.
Significant
inaccuracies.
3. Feedback
For this assignment, individual feedback will be provided via Moodle. Generic (class-level)
feedback and grade profiles will be posted on Moodle. Students can use academic staff
office hours for additional feedback on their work.
4. Submitting
Submit your coursework using the named submission link in the Assessment Section
of your Course Moodle page. Take care to submit by the deadline or you may face
lateness penalties.
Document creation- Individual Written
1. Please name files in the following way: StudentID_CourseCode_QuestionNo. e.g.
7299019_ACCFIN4029_1. If there is no question choice, use 1 as the default.
2. The file type must be saved as .doc, .doxc, .xls, .xlsx or .pdf.
3. Include your student ID in your document, ideally in the header on each page with
the course code and title, e.g. 2489545_ACCFIN1003_Finance1.
4. The maximum file size limit on Moodle is 230MB
6. Student conduct
Referencing and bibliography
For information, please go to the University Library webpage.
Plagiarism
For advice and more information, please go to:
Student Learning Development web pages
University Plagiarism Statement
If you make use of AI at any point in your research or writing process, no matter at what
stage, you must acknowledge the use of that source/platform as you would any other piece
of evidence/material in your submission.
Turnitin
Your coursework will be processed through Turnitin for similarity checking. You can submit
a draft of your coursework to Turnitin before submitting your final copy. You will find
information about using Turnitin in the Student Information Point Moodle [USIP/PSIP]
1. Generative AI
Generative AI offers many new opportunities for learning and the development of academic
skill although, like any technology, it must be used judiciously. Students should consider the
data protection and privacy issues that can be caused by using AI. Consider how your
personal information will be used before signing up to AI tools and ensure you read any data
protection policies before interacting with AI. You should not feel pressured into using AI
tools if you are uncomfortable with the data protection or privacy issues. Bear in mind that
responses to AI queries can be biased due to the inherent biases present in their training
data. This can lead to unfair and discriminatory responses.
Copying (including paraphrasing) AI responses to queries would be considered as
plagiarism, as it would for copying the response from any internet search.
Further information can be found here.
2. Extensions and non-submission with good
cause
Extension of up to 5 days
If you experience extenuating circumstances which prevent you from completing your
assessment by the deadline, you can request an extension of up to 5 days via Moodle.
Good cause for non-submission, late submission and extension of more than
5 days
We understand that during your studies, events that you cannot control (e.g., death of a
family member, personal circumstances, physical and mental ill health, etc.) may impact
your ability to perform well in or complete assessments.
If you are experiencing such circumstances, you can submit a good cause claim in
MyCampus.
You have five working days from the assessment deadline date to submit your good cause
claim. If you are prevented from submitting your claim within five days for good reason, you
must detail this in your claim. You will receive an acknowledgement on MyCampus when
you submit. After you have submitted your claim, you have five working days to retract it.
If you have any questions, please contact your subject team:
business-economics@glasgow.ac.uk