Prior to beginning work on this assignment, review Chapter 24 of your textbook and the Walmart Case Study. You will also need to access Walmarts most recent annual report from Walmarts Financial Information page. You can use the annual report to gather additional international data.
In this project you will continue to build on your Walmart Case study work from previous courses. Imagine that you have been hired as a data analyst for Walmart. The Walmart executive team has asked you to gather data that will assist them in determining if this foreign market is a viable option for a Walmart expansion. You will continue to research the same region you have chosen to expand to in precious courses.
*Use Your Chosen Region (The Philippines)*
Your Project will be comprised of two parts. In Part 1 you will be required to gather and analyze data for your case study paper.
Walmart Expansion Analysis Final Project, Part 1: Walmart Case Study Paper (17 points)
You have been tasked with collecting and analyzing key data points that will assist Walmart in their decision to expand to your chosen region. In Part I, you will gather data from various sources, use the tools learned throughout this class to analyze data, and determine the best way to present this data to the Walmart executive team. Finally, you will make a recommendation on whether or not this foreign market is a viable option for a Walmart expansion.
Note: It is not ok to not recommend an expansion to your chosen region. So remember to justify your recommendation.
Step 1: Data Collection
As a data analyst, you will be required to locate data from multiple sources. It is recommended that you use the Mergent Database in the student Library, the Business Insight Global database in the Library, and Walmarts latest Annual Report to begin your data collection.
These databases should serve as a guide for your research. You are expected to identify additional data sources that will be useful in your analysis.
You may wish to gather data for countries that are closest to your region for comparison.
Accessing Walmarts annual report:
You can find Walmarts most recent annual report on their Financial Information page. You can use the annual report to gather additional international data.
Here are some examples of data that may be useful to an analyst:
