The student projects in Business Research offer students the opportunity to gain direct experience in designing and conducting business research. The overriding objective of the project is to give students a chance to learn about business research by applying newly obtained skills in a real-world setting.
Criteria for Project Selection-For Students
1. Your project must be one, which allows you to start from defining the problem through to collecting data within the allotted time frame
2. You must be involved in primary research collecting information from respondents. A project, which involves looking only at previously collected information, is not acceptable.
3. The research topic should be a real issue of some importance to you. The research must generate an interest, and your findings must add value with respect to some decision.
4. The project must be do-able. Keep in mind the time constraint of the course. My goal is to have you say, I really learned a lot from doing that project and enjoyed it too.