(Need to choose a new innovative daily life product that have a lot of scopes in further improvement)
Project Log 1 (2000 words)
Introduction
Market Context
The Context of Innovation
Creative Thinking Technique
Technology innovation (Blue Ocean strategy and ERRC Grid)
Project Log 2 (2000 words)
Business Model
Customer Segments
Customer Relationships
Exceptional Buyer Utility
Channels
Revenue Streams and Strategic Pricing
Key Resources
Key Activities
Key Partnership
Cost Structure
Conclusion
