Students, please view the Submit a Clickable Rubric Assignment in the Student Center. Instructors, training on how to grade is within the Instructor Center. Assignment 1: Part A: Your Marketing Plan Due Week 4 and worth 200 points At the end of this course, you will have created a marketing plan for a hypothetical product-based company. Each assignment focuses on a different section of the overall marketing plan. For Assignment 1, you will compile information on the companys background information, an environmental analysis, your companys short and long-term goals, and a SWOT analysis. For information on Website analytics, visit Google Analytics at . You may create and / or make all necessary assumptions needed for the completion of this assignment. Write a five to six (5-6) page paper in which you: Your assignment must follow these formatting requirements: The specific course learning outcomes associated with this assignment are:
