5-7 pages essay dealing with Principles of PR and its role in society Identify TYPE or FUNCTION of PR you find the most interesting Why is it interesting to you? This section 2-3 pages Find an article from a scholarly Article must deal with the specific Type or Function of PR you found interesting Detail how and/or what significance the article added to the Field of PR Detail how and /or what significance the article added to Your specific focus Add your professional opinion/assessment of the article Article helpful? In what way? If not, why not? Was the article well written? Would you recommend the article to other practitioners/academics? If so, why? This section 3-4 pages TOTAL 5-7 pages