The Case of Dropped Mobile Calls: Q1. Identify the problems faced by two influential customers i.e. Nancy Johnson & Barb Griesser, and how they were recognized as Churn customers. Q2. Critically evaluate how the investigators Zoey Feliciano & Jake Retsa identified different issues with ITC (Intergalactic Telephone Corp). Q3. Critically evaluate how they solved this case by applying Business Intelligence into this Customer Churn Scenario and what solutions they suggested to ITC to be implemented for achieving short term and long-term goals. Q4. Explain the whole methodology used by the investigators to overcome this problem.
