a Hook sentence b. Define the audience c. Thesis statement a. Reason #1 i. Supporting fact or example 1 ii.Supporting fact or example 2 a. Reason #2 i. Supporting fact or example 1 ii. Supporting fact or example 2 a. Reason #3 i. Supporting fact or example 1 ii. Supporting fact or example 2 a. Brief summary of the topic b. Benefits to the reader c. Call to action